Amy Chin

My Journey

As a Marketing and Information Technology Management major at Seton Hall University, I spend my time in the classroom exploring my interests in business analytics and market research.

Outside of the classroom I am a member of the Gerald P. Buccino Center for Leadership Development, the #1 undergraduate leadership certificate program in the country. The experiential-focused curriculum includes the following:
one-on-one executive coaching and mentorshipstudent selected independent leadership projectscollaborative student led initiativesinternational study abroad programscertified personal assessment coaching
As a leader of myself and my peers, I have learned much about my own leadership capabilities and the business world.

Key Experiences

As part of the Account Leadership team at CSM Sport and Entertainment, I helped bring project and client vision to life. Navigating logistics and client relationships provided an exciting hands-on challenge in applying what I have learned in the classroom. Interrupted by a global pandemic, the shift to a remote work environment was an exciting challenge that tested my adaptability and flexibility.

In my first year at Seton Hall University I established the foundational team and strategic goals of the Buccino Leadership Institute. My work growing the digital presence and brand equity of the Institute taught me many lessons about strategic marketing and my own leadership style. In my two years at this position I established a competitive digital strategy and lead an empowered team of student leaders.

My Goals

The marketing field has and will face ongoing massive change. I strive to anticipate and maximize these changes as they occur throughout my career by embracing technology. I am looking for a like-minded company that will actively seek to capitalize on these emerging digital trends.

Upon graduating college in December 2021, I have ambitions to join a marketing organization that embraces the power of data and the story it tells.